FC BAYERN CELBRATED 27th CHAMPIONSHIP

The footballer stars of FC Bayern Munich celebrate their 27. German championship and the historical record of five championship titles in a row with the traditional paulaner beer showers.

Carlo Ancelotti experienced this Bavarian tradition from the benches for the first time, and team captain Philipp Lahm and Xabi Alonso bid farewell to their fans in the Allianz Arena with a hearty “Prost!”

BAYERN MUNICH CELEBRATES ON THE OCTOBERFEST WITH PAULANER!

They belong to the Wiesn as a fresh mug of beer: The visits of the stars of Bayern Munich at Paulaner on the Octoberfest. On sunday, October 2, coach Ancelotti headed the team for these traditional company outing.

As leaders of the score in the Bundesliga they celebrated with Paulaner in „Käfers Wiesn-Schänke“. Following the tradition the players' wives joined the stars and looked fantastic in „Dirndl“ and stylish accessories.

The stars of Bayern in "Lederhosen"

Just in time for Octoberfest the stars of FC Bayern München changed their jerseys for traditional costumes on September 14th.

At the traditional photo shoot for the club’s partner Paulaner the team and coach Carlo Ancelotti revealed their Bavarian side – and looked great!

Cheers, Paulaner!

Magic moments with Paulaner at the Audi Summer Tour 2016 of Bayern Munich through the US. We collected the best pictures from New York and Chicago for you with Philipp Lahm, Holger Badstuber, lots of fans and the winners of the Paulaner Fan Dream „Join Bayern at the US-Tour“.

FC BAYERN CELBRATED 26th CHAMPIONSHIP

It was a season of records and one of the most exultant championship celebrations of the recent years. On May 14, 2016 FC Bayern finished a masterful season with an emotional ceremony at the Allianz Arena - and intense wheatbeer showers for the leaving coach Pep Guardiola. Watch the best pictures of traditional wheatbeer showers below.

PAULANER & FC BAYERN MUNICH - TWO MUNICH-BORN ORIGINALS ON THE ROAD TO SUCCESS

Success and emotion, tradition and future, Bavarian local spirit and a cosmopoitan outlook – this is what both Paulaner Brauerei and FC Bayern Munich embody.

These two traditional brands from Munich have been celebrating goals, titles and triumphs together for years. And always at the center of things: the fans.

A LAGER FOR EVERY GOAL

As a partner of FC Bayern, Paulaner is a fan partner first and foremost. And that’s why Paulaner treats the fans to 100 liters of beer for every single premier league goal shot in the season: two reasons for joy each time FCB scores! For some years now, free beer has been served to the fans at the Allianz Arena – so far, the free beer record for FC Bayern was set during the triple season 2012/13.

Welcome to Paulaner Fan Dreams!
Paulaner is the leading brewery for wheat beer specialties. Within the scope of statutory provisions Paulaner encourages its customers to consume alcoholic beverages responsibly.
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